Anna Jacobs is the fourth most borrowed author of adult fiction in the UK library system. She was thrilled to pieces to hear that news recently, and I'm thrilled to have her in my chair today!
Please welcome Anna to the chair!
I’ve been thinking about what a ‘brand’ is lately. The word is tossed around in writing circles as if it’s the key to heaven, ie getting published and staying published. (The latter is as hard as the former, by the way.)
To my mind the main component of authors’ brands is their voice ie how they tell their stories and the sort of stories they choose to tell. That’s what readers go for.
It’s exactly like training for a sport: you become good by doing it and working hard at whatever training is needed. For writers, the need is to write and (except in extremely rare cases) write a lot! One book isn’t usually enough to develop good story-telling skills. And notice that I call it story telling. That to me is the crucial element in a novel.
Twenty years ago industry wisdom said you need to write half a million to a million words to learn your craft and settle into your own style. I don’t see that mentioned these days but I think it’s still true. Instead, people talk about PR/brand and being on social media, as if they give you some golden key. They may help as you go along but IMHO only if you have developed your skills and style first.
So . . . good luck with your writing – how close are you to having written your first half million words?
You can find all of Anna's books here:
What an amazing achievement!
Her most recent release is A Stranger in Honeyfield. Click on the cover below.